Level 10, 35 Clarence St
Level 10, 35 Clarence St
Designed to Lease: Flexible, Neutral, Ready for Market
Speculative Suite Strategy • Full Floor • Design & Build
Elanor Investors Group partnered with PMG to deliver a full-floor speculative suite strategy tailored to Sydney’s competitive leasing market. The goal was to create three distinct suites with broad tenant appeal and built-in flexibility, while maintaining strong design standards against a fast-moving timeline.
DEFINE
Each suite needed a unique layout designed to appeal to a wide range of tenant profiles, while sharing a neutral base palette that could be elevated through textural detail, feature kitchens, and subtle layout variations to suit different business types.
DESIGN
Flexible by Design
Kitchens were treated as focal points within each suite, combining visual impact with practical use. Custom flat-pack dividing screens were prototyped in collaboration with PMG’s joiners, allowing future tenants to adapt or reconfigure their layout without structural changes. Kitchen ceilings were developed in partnership with Autex, creating a new prototype solution that integrates seamlessly into the existing ceiling grid.
Materials and Details That Matter
The design approach focused on lifting a neutral base with depth and texture instead of leaning on bold statements or colour. Attention to lighting, surface detail, and spatial rhythm ensured each suite feels refined, contemporary, and leasing-ready.
DELIVER
Fast-Tracked Delivery, No Compromises
The entire floor was completed within a tight seven-week programme, requiring precise coordination across trades and suppliers. The PMG team worked closely with Elanor and consultants to keep the programme on track while maintaining design integrity and avoiding disruption.
THE OUTCOME
This speculative suite strategy reflects exactly what Sydney tenants are looking for: spaces that are ready to occupy, simple to adapt, and confidently designed. The project was delivered on time, within a compressed schedule, and with strong feedback from both client and leasing agents.
